2025 Hay Quality Award Winners – with Wade Alexander (Part 2)

Hay Matters Podcast
Published:

October 9, 2025

Last Updated:

October 14, 2025

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Hay quality award winners part 2

Podcast Highlights

In this follow-up episode, Steve Page continues his conversation with award-winning lucerne hay producer Wade Alexander from Mundubbera, QLD.

Wade opens up about the tough lessons learned from the 2013 floods, his approach to risk management, and how he’s future-proofing his family farm through smart planning, water efficiency, and sound financial strategies.

Key Topics Covered:
Floods, storms and lessons learned: How the Alexanders rebuilt stronger after disaster struck.

Insurance and risk management: The value of insuring for the worst and learning from the past.

Efficient irrigation and rising power costs: Why Wade is transitioning from high-pressure pivots to low-pressure laterals.

The economics of lucerne: Balancing high machinery costs, input efficiency, and quality production.

Lucerne establishment and management: Soil prep, fertiliser programs, and why Wade replants every three years.

Marketing through Feed Central and LocalAg: Building trust, ensuring secure payments, and staying connected to repeat buyers.

Family, work-life balance, and resilience: Why Wade chooses life on the farm over high-income work away from home.

Why Listen

This episode delivers a grounded look at what it takes to survive and thrive in Australia’s hay industry. Wade shares the reality behind producing premium lucerne – from irrigation and power costs to marketing and resilience – offering practical insights for farmers of any scale.

Next Episode: Stay tuned for more real conversations with producers shaping Australia’s fodder industry.

Best wishes,

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